Your introverted virtual assistant mentor for a business
that fits your life
(not drains it)
You know how the business world seems designed for extroverts?
The loudest voices get the most attention, networking events are a thing,
and showing up everywhere is the gold standard.
Yeah, no thanks!
When I started my virtual assistant business, I thought I had to force myself
to be that person. And all I got was burnout, imposter syndrome,
and a serious case of “Why does this feel so HARD?!”
You don’t have to play that game!
As introverts, we have a different kind of magic. We’re thoughtful.
We listen. We notice the details that make clients feel heard and understood.
And that’s exactly why introverted VAs make the best entrepreneurs.
As your Tech VA coach, I’ll help you build a business that works with your energy—not against it. That means:
➵ Creating retainer packages so you can actually unplug.
➵ Finding clients in ways that don’t make you want to crawl under a blanket.
➵ Running your tech virtual assistant business with confidence (without forcing yourself to be the loudest in the room)
Hey, I’m Marit!
Just like a big sis, I’ll give it to you straight
I’ll cheer you on, tell you what’s working, and call out what’s not—so you can build a business that lets you work on your terms.
My rocky journey from introverted
homebody to virtual assistant mentor
PROLOGUE (1998):
Burying my nose in books while my mom asked me why I was always home and not hanging out with friends. My introverted nature was soooo misunderstood back then, and I constantly felt like I was wearing a mask just to feel normal.
CHAPTER 1 (2017):
The year I decided to stop just existing. After years of burnout and unfulfilling 9-to-5 jobs, I picked up You Are a Badass by Jenn Sincero, dusted it off, and finally opened myself up to change.
It was the turning point where I knew I couldn’t continue living the way I had.
CHAPTER 2 (2017):
I saw an ad for a virtual assistant mentor and booked it all while my aunt was saying, “That won’t make you any money.”
But I didn't listen.
CHAPTER 3 (2017):
After completing the VA challenge, I took the leap. I hired a mentor to help me build my own VA business.
It was overwhelming, but I learned a ton, from systems to website creation, and slowly started to see my business come together!
CHAPTER 4 (2018):
When I first started my virtual assistant business, I put on a mask, copied everybody else’s strategy, and forced myself to always be “on.”
Which, naturally, led to me being exhausted from doing things that drained my energy.
The more “on” I pretended to be, the fewer clients I could take on and the less money I was able to make.
CHAPTER 5 (2018):
Plot twist: I decided I was completely done living the old way.
When my first two general VA clients immediately asked me to wrangle their tech and operations, I took it as a sign from the universe and specialized on the spot.
Let’s be real—I wasn't some tech guru with all the answers (not even close!).
CHAPTER 6 (2018):
Honestly? It completely flipped the script for me.
Suddenly, I was signing long-term retainer clients, and the absolute best part? They just started showing up via referrals. No awkward networking required.
The ultimate victory? I got to do it all while protecting my peace and remaining 100% my wonderfully introverted self.
CHAPTER 7 (2020):
My business is thriving. I never have to wake up to an alarm clock, and I can read at 2 pm without feeling anxious about “wasting time.”
I pay my bills, take trips, work from my couch, and never have to put on a mask or pretend I’m an extrovert.
EPILOGUE (2025):
The year I realized my true passion is teaching others.
What can I say, I’m a people-pleaser!
I decided to pivot to coaching and began helping new VAs set up their own businesses.
Will it work out? I guess you’ll have to stick around for part 2 of my series 😉
The cozy details of my life
Weekend Plans: Can you blame me if all I want to do is curl up with a good book, some fuzzy socks, and a lazy afternoon nap?
What Makes Me Happy: My dog, Nina!
My Cozy Comfort: Reading in my backyard (in The Netherlands!) while Nina sleeps next to me.
What’s On My TBR: The Secrets We Hide by Karen Slaughter ✔ , Home and Heist by Penny Reid , Love Me Wicked by Melissa Foster.
My Hot Takes: You don’t need to be perfect to start your own Tech VA business. All perfectionism got me was a burnout.
Find Me Sippin’: A well-crafted espresso martini
My Fav Introvert Hobby: Traveling (I backpacked in Australia in 2005, went 14x to the US— not going in the next 3,5 years though, visited Vietnam, South Africa, Mexico, and a whole lot of European countries)
The Only Time I’m an Extrovert is When: I’m screaming at the TV watching sports 😅